This tool allows you to track your mentions. To do this, you must create a specific stream and thus you will stay up to date with all the people who interact with your brand. You can also track direct messages by creating a specific stream for this task.
With TweetDeck you can create columns based on actions from other accounts. Simply click on the account's username and choose from actions such as mentions, collections, tweets, or liked.
This resource is very important when analyzing the actions developed by competing companies in order to use what works as a model and discard what does not give good results.
Custom Keyword Searches
You can use the search column to research phrases and keywords that benin whatsapp number database your target audience uses to find products or services similar to those you offer.
This way, you can find out which hashtags are trending and add them to your campaigns.
Immediate Interaction with Twitter Lists
TweetDeck allows you to segment your users and create personalized lists to interact with them in a differentiated way depending on the stage of the buyer's journey they are in and offering content based on their preferences. This will allow you to better concentrate your strategic efforts to reach your target audience in the most effective way at all times.