The regular brick-and-mortar store, SHIRO , and the digital store, SHIRO SELF , are located side-by-side.
I visited here on the first day it opened band database as it seemed like it would offer a different kind of shopping experience than before.
Oh, there are two SHIRO stores...?
that's right.
On the left of the photo is the regular brick-and-mortar store " SHIRO ," while on the right is " SHIRO SELF ," where you can enjoy shopping by yourself using your smartphone!
(The level of congestion in the photo is mentioned later in the discussion.)
1. Check the product description on your smartphone
There is a QR code at the entrance of the store; scan the QR code here to open the SHIRO SELF website.
On this website you can check product details and even listen to audio explanations!
By the way, English is also available, and earphones are available for rental at the store entrance.
It's impressive that they've done such a great job of dealing with inbound tourists...
The website first displayed the concept of SHIRO SELF.
It's great. It's so wonderful to be able to choose cosmetics that suit me to my heart's content. I'm so excited.
(Otome switch ON