Interestingly enough, 63% of businesses don’t currently have a documented content marketing strategy. Unsurprisingly, however, those who do use content marketing, on average, feel they’re more successful. Without an effective strategy, success tends to simply be a matter of luck. Why risk your efforts going to waste? Also unsurprising is that the same percentage of digital marketers consider content strategy development to be a key educational need among modern marketers.
Whether you’re a fledgling entrepreneur, a small business owner or a B2B guru looking chile phone number data to expand, one thing is for sure: a content marketing strategy never hurts. And having one will likely make the difference between long-term success and tough-to-manage campaigns. What Makes Content Valuable? This is a great question, especially considering how often the digital world changes! By and large, content is present — but it’s also the future.
already have. Moreover, it gives them the info quickly, and in an interesting way. It’s important to remember that your online audience already sees thousands of content-driven promotions every day. Between PPC advertisements, Google search results, product promotions and social media fan pages, there’s a lot of traffic out there, after all. So, to reach your audience, you’ll need to not only make content that’s interesting but also will entice viewers to stay tuned in the long run.