Drain traffic to the official website for conversion

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Of course, brave and resourceful foreign trade people will not sit still and wait for death. If you don't want to put all your eggs in one basket, you can also attract traffic yourself. If you have laid out the Internet online infrastructure in advance, you should give full play to the functions of these infrastructures. You can make a special product and exhibition information poster and promote it in various channels:


Linkedin homepage traffic

Facebook store traffic

Youtube video traffic


4. Transformation Preparation

1) Quickly go to the one-on-one live broadcast room for explanation

When we are explaining in a one-to-many live broadcast room, we can consider adding some CTA (call to action) at the right time, such as guiding customers to Get Our Catalog/Get Free Sample , and quickly costa rica b2b leads guide customers to the one-to-one live broadcast room to make the interaction between the two parties more in-depth.


In an online environment, buyers’ attention can be easily distracted when simply browsing products, and the sense of trust is far less direct than in face-to-face conversations. Especially in an online environment with huge traffic, it is very likely that there will be a large number of inquiries and sales staff cannot cope with them. At this time, the company’s official website and social media channels should play a role.

If you already have a website, you can plan a special page/landing page for your website to display information about the products related to this exhibition. Add the company's trust factors to leave a "professional" image to buyers, which can greatly improve the conversion effect. (Remember to install the GA tracking code to obtain online traffic effects and data)