If you publish an article but it is not getting as many clicks as you would like, you should reconsider the meta description along with the title. The meta description is an important factor in determining whether a user will click on an article. Optimizing the meta description can help improve your click-through rate.
When there is a core update
Google's core updates, which occur several times a year, revise the evaluation criteria that determine uganda phone number resource the ranking of search results
. It is important to check the contents of the core updates and review them appropriately if there are any changes to meta descriptions.
Keyword examples for creating effective meta descriptions
Here are some example keywords to help you create an effective meta description:
Place name keywords
If users only make purchases in certain areas or locations, we recommend using place-name keywords. When people see a place name related to them, they become interested in the text. When creating a text, try to include the keyword as early as possible. Place-name keywords include the following:
Nearest station