Decide on the core message

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Clarify the messages you want to convey to job seekers, such as your company philosophy, vision, the type of person you are looking for, etc. By sending out a consistent message, you can unify your company image and make a strong impression on job seekers.

By clarifying your core message, you can expect to increase engagement with job seekers and make it easier for them to sympathize with you.

5-3. Involve the whole company and disseminate real information
Recruitment PR is not something that the HR department does alone. The cooperation of employees in the field where the candidates will actually work is essential. Each employee should be aware that they are a PR representative and should provide real information from their own perspective, which will make the company more attractive to job seekers.

By sharing employee interviews, company events, and the motivation uk whatsapp number data behind working there, you can give employees a concrete idea of ​​the company culture and working style. This will also help prevent mismatches after joining the company.

[Summary] Communicate your company's purpose through recruitment PR
In today's rapidly changing world, strategic recruitment PR activities are essential for companies to acquire talented personnel and achieve sustainable growth.

In recruitment PR, it is important to communicate your company's purpose. Purpose refers to the reason for a company's existence and its role in society, and serves as a guide for employees' behavior.

By empathizing with a company's purpose, job seekers will find meaning and value in their work and will be highly motivated to work. By clearly setting out your purpose and hiring people who can empathize with it, you will be able to envision a future in which you can grow together with them.

Sun Co., Ltd. helps with recruitment branding, which is the foundation for strengthening recruitment capabilities. Our strengths are our wealth of know-how in web design and graphic design, and in particular our ability to "produce creative content based on recruitment concepts."

By highlighting your purpose on your recruitment website and in recruitment brochures, you will be able to attract talent that is a better fit for your company.