Coupon sites are one type of online commerce

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The distribution marketing concept that dominates online commerce today is inextricably linked with the process of creating new methods of organizing and forms of sales. In traditional marketing, the main point of this concept is that the level of sales efficiency directly depends on how optimally the product is distributed across the market. In online marketing, the distribution concept means maximizing the availability of product offerings for potential buyers on the Internet. An important feature of online commerce is that any of the 3 types of participants in the product distribution process can act as a source of marketing activity on the network: buyers, intermediaries and manufacturers. This involves the use of a wide range of sales organization methods, the list of which is rapidly expanding due to the inclusion of new target audiences and markets. One of the most popular methods today is the sale of various products at a discount using promotional codes.

Promo codes, or the best alternative to coupon sites
Promo codes are a modern and more convenient system for organizing discounts for the buyer. Coupon discounts, which were very popular until recently, implied that users buy discount coupons from the service. Such coupons accumulated to a certain amount, after which they were activated and buyers received the right to a discount. If the required number of coupons could not be collected, the promotion was considered a failure, and buyers received money back to their accounts.

Coupon services used 2 types of coupons: for receiving a discount and for exchanging for goods. Payment for the service could be made using electronic money, credit cards or other methods provided by the organizer. After that, the buyer cameroon whatsapp data received an email with a coupon, which had to be printed out and presented to the seller.

With the advent of promo codes, everything has become much easier for buyers. To get a discount, you don’t need to pay, print out a coupon, or perform other unnecessary actions. You just need to go to a website that specializes in distributing free promo codes (one of the largest today is the Promokodabra website), open the section with the product group of interest (online store page, promotion category, etc.), select a suitable offer, copy the code offered by the service, and use it when making a purchase on the website of the selected online store.



Promo codes: who benefits from them and why?
When talking about promo codes, it is necessary to consider who benefits from it and why. As it turns out, all parties benefit: manufacturers, intermediaries, online store owners and buyers - everyone gets what they deserve. Thus, the manufacturer receives additional advertising, intermediaries and owners increase their profits due to increased demand for the product, and the buyer saves on buying the things he needs. For example, an experiment conducted by one fairly well-known online store with good and stable traffic showed that within a month after the introduction of promo codes, the resource's traffic steadily increased, resulting in sales volume growing by more than 10%. This is direct evidence of the effectiveness of this approach.

Everything is very simple. The organizers of such promotional actions do not remain at a loss either. As practice shows, the costs of their implementation are incomparably small compared to even the most modest advertising on TV, in the printed press and other media. Most analysts agree that the future of Internet commerce lies in promotional codes.