To read and connect: For interesting books and articles I check the bibliography for new articles and books to read. And I also look up the author to possibly talk to him/her, because that is the real 'gatekeeper' to the knowledge. And of course I publish about that.
Automated attention and sharing: You can use RSS readers or automatic content gathering (such as Twitter foundations or news gathering such as howardshome.com or contender.nl ). No news item escapes your attention but you run the risk of becoming contentless with all that content, an autofeed such as skyradio.
Automated measuring and acting: You can provide automated responses or timed input in ecuador phone number list social media. Tools for this include Twuffer , Hootsuite , socialsprout and whentotweet . These tools help you to always respond and at the right time, but you run the risk that personal attention becomes impersonal, such as the Rabobank that congratulated me on my birthday three times.
Automated learning and complimenting: More and more dashboards help you learn, adjust and tune. Just like rules in a mailbox, you can also respond and like automatically. But what seems to be a thank you or compliment and therefore attention is experienced as attentionless spam.
Automated speaking (and reaching): Every message can be tweeted, put on your Facebook wall as an update and spread via many other channels. That works well, your content ends up everywhere and everywhere people can like, react, follow, connect etc. A viral snowball. But where it seems like you are everywhere and have a lot to say, this can also lead to aversion through excess.
Automated reading (and connecting): You can automatically connect with people by following or liking them. People often follow or like back if they like your profile. Facebook makes a lot of money from selling likes and on Twitter you can clearly see that this works: Many people with many followers follow just as many people themselves. They use such a tool. In this way, well-read and involved-seeming people can turn out to be attention seekers.