Create fast-loading pop-ups

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You should also include an option for the user or visitor to opt out of the pop-up or offer whenever you use a pop-up ad. Why? Because when you give your customers a chance to say “no” to a special offer or subscription plan, they are more likely to choose “yes.”

Adding an opt-out option can improve your conversions by 30-40%. If you don’t give customers a choice, they may simply click away from your site, making your exit intent pop-ups pointless.

Some consumers may also feel bullied or pressured into c cameroon mobile database hoosing special offers or coupons if your pop-ups are not designed properly.

Therefore, always make it easy and direct for customers to unsubscribe from offers, entry forms, and special offers whenever you use exit-intent pop-ups.

People have much slower attention spans than before, so your exit intent pop-ups need to load quickly and easily.

Remember, these pop-ups only have a few short moments to grab your viewers’ attention, so they need to load ASAP if you hope to have any impact!

It's also a good idea to optimize fast-loading pop-ups with exit intent for mobile users, especially since half of all website traffic comes from users on mobile devices these days.

Use targeted advertising/messaging
You can and should take advantage of targeted advertising and pop-up messages.

Don't send the same pop-up to every website visitor or customer. Instead, use your CRM software and any other data you collect to send:

Specific pop-ups for new visitors versus returning visitors
Special offers for long-term customers
Offering consumers an offer or product selected or tailored to their needs and shopping habits.
Email opt-in pop-ups for people who are not on your email list, etc.
Personalized, targeted messaging is the future of all digital marketing for small businesses , so lean into it to get better results.

Use A/B testing
A/B testing is primarily used for testing websites, but it can also be used for online ads and pop-ups with exit intent.


A/B testing process ( Source )
With A/B testing , you send two similar exit intent pop-ups to your target audience at the same time, but to different people. Then, after a few weeks, you examine the results and start using the exit intent pop-up that performed best.

When practiced regularly, A/B testing can help you streamline your exit-intent pop-ups and provide only the absolute best ads, marketing messages, or opt-in forms to your target audience.

In other words, it will help your exit-intent pop-ups generate a better conversion rate.

Here's how you can easily A/B test your pop-ups: