A multilingual site for a floating audience

[Dimaeiya333]

In this case, your SEO strategy will go one step further, as your site will contain information in several languages, but the second of them aims to capture an international market, regardless of the country they come from.

You want to position your company among the English-speaking public, regardless of whether they read you in South Africa, Canada or the United States. Therefore, the techniques to use will be:

– Again add an hreflang tag, like the one in the first point, to specify the desired language.

– The website hosting must be located in the brand’s country, without the need to contract international hosting. In this case, it will be Chile.

– It is also advisable to add subfolders in English to the main domain. In a afghanistan mobile database ddition, it is very important to include sources in that language from high authority sites in your niche ( link building ).



3. A website with multiple languages, for multiple countries
This is definitely the most complicated scenario for SEO positioning . For example, your company creates content in Spanish, English, French and Italian for the entire audience in Latin America, North America, Europe and Oceania. Some of the recommendations are:

– Have a generic domain, such as .com or .net, to make all subsequent changes based on this version.

– A default country and language, for example, Chile and Spanish, perfectly defined.

– Subfolders for each country, as follows: example1.com/eu, example1.com/fr, example1.com/it, example1.com/au .

– Below these subfolders, another one will be added to indicate the language. For example, you have content for the Australian public in Spanish and also in English. The 2 language subfolders will be: example1.com/eu/es and example1.com/eu/en .

– Don’t forget to link quality sources in your respective content, according to the language(s) of your site.



Creating content in multiple languages ​​is a task that requires precision, technical knowledge, and important decisions that will impact your SEO strategy . Therefore, you must clearly define your objectives, the audience and country you will target, the type of content you will create, as well as the translation method you will use, before you begin optimizing your site.