3. From the perspective of generating traffic through bulk content, images and texts offer much greater opportunities than text or video.
Why? Because the form of pictures and texts to attract traffic is currently mainly on the Xiaohongshu platform. Xiaohongshu has only a few users, with daily active users of only 120 million. However, WeChat has more than 700 million daily active users, and Douyin has more than 500 million daily active users. Their daily search volume is also several times that of Xiaohongshu. Does this mean there is a greater opportunity?
The previous article " Baiyang SEO: Xiaohongshu is catching up latvia mobile database with Baidu, Zhihu is out of date. Judging from the daily activity of the APP, where and how to get accurate traffic? " has detailed data explanations.
For mass production of pictures and texts, you only need to make a template, put the text on the picture, and publish it with any text. Isn't this better than making short videos or public account articles in batches?
The main reason is that the picture and text format is not saturated in WeChat search and Douyin search. Unlike Douyin short videos or articles, it is basically equivalent to content oversupply. Do you understand now?