Work immediately on the next edition also with the content

[shaownhasan]

In a final analysis, in fact, post-event content marketing looks ahead, and more precisely to the next edition of the event. In this phase, if available, content that anticipates the future edition cannot be missing, creating curiosity and expectations.


Content marketing for events
The home page of the Fuorisalone magazine
This is why, for example, on the editorial project fuorisalonemagazine.it , the official guide of the event that accompanies the Salone del Mobile through Milan's design districts since 2003, the official countdown to the next Milan benefits of using our homeowner database Design Week finds space in a privileged position on the home page of the website.

Even Dynacast, a company active in the die-casting sector, implements a buyer persona -oriented approach , making its own technicians available to customers' and prospects' engineers for peer comparison and offering purchase managers sales contacts with photos and direct telephone numbers.
SEO activities themselves - which leading companies in their sector such as BLM Group have successfully attempted - must take into account the dual nature of research and therefore ensure that, alongside editorial content created to intercept searches for information material, there are technical sheets that can be found:

But the magazine publishes relevant content all year round : design news, insights, international events, and so on, and with its content it attracts design enthusiasts, but also companies wishing to organize events for the Fuori Salone.