In what cases is it necessary to analyze the semantic core of a competitor’s website?

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Competitors' websites are a good source for collecting keywords. To find keys, you can conduct a detailed analysis of specific pages of competitors' websites.

When a new project starts
Let's say you are creating a new project and forming the semantic core of the site from scratch. To do this, you want to study all the keys used by your competitors. You can use many of gambling email list these keys too.

Launching a new project

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It is necessary to consider what niche the competitors are working in. If you are going to get a small market share, and the competing firm is at the federal level, you cannot simply copy their semantic core completely.

When the semantic core of a working website is expanded
So, you have a website that needs promotion. The semantic core has been created for a long time, but it works without results. Your task is to restructure the site, update its content for effective optimization.

What to do first? To begin with, you can study the semantic core of competitor sites using specialized services. How to use keys from competing sites most effectively?

Follow a few simple rules. First of all, consider the percentage of matches for key queries from your resource and competitors' sites. If you are still developing a website, choose any Internet resource, analyze it and use the keys as the basis for developing your core.

How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:

I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.

And I know that such leaps are always the result of painstaking work in five areas:

Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.

To get this growth, download our step-by-step template for increasing sales from the site:
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Subsequently, you simply compare the percentage of intersection of your reference keywords with the keys on competitors' sites. The easiest way is to download a list of all competitor sites using a special service and filter them by the percentage of intersections.

Next, you need to download the semantic cores of the first few Internet resources in Excel or KeyCollector and add new keywords to the semantic core of your site. In addition, before copying the keys from the donor site, visually check it.

When you buy a website to develop or resell it later
Example: you want to buy a certain web resource, but before making a final decision you want to evaluate its prospects. To evaluate the potential, you need to analyze its semantic core. This way you will compare the current coverage of the website with competing Internet resources.

Website

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Focus on the strongest competitor and compare its visibility indicators with the results of the site you want to buy. If your resource is significantly behind the benchmark, this is good. It means it has great potential for increasing the semantic core and attracting new traffic.