How to find and collect low-frequency queries in Google and Yandex

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User Content
This is communication on the forum, comments, to which users need to be gently pushed, motivated. The mechanism must be thought out. If the resource is new and traffic is low, you should not wait until real visitors get going and write the necessary texts. Comment on thematic articles yourself using low-frequency phrases.

In general, if the semantics include many fishing and forestry email list narrow queries, and there is little content relevant to them, it is worth enclosing it in a block, and not putting it in the topic of the page or article. Example: the answer to the query "how to delete a line from a two-dimensional array" is better placed in the "Question and Answer" section or the same user comments, rather than on a separate page.

By promoting your web resource exclusively by high-frequency queries, the owner risks never getting into the coveted TOP-10 search results or spending huge amounts of money on promotion (and still not being able to take the best places). Therefore, it is worth paying attention to low-frequency queries, promotion for which does not require an increase in the budget, and the effect is no less. If you do everything correctly, website promotion by low-frequency queries will bring the resource to the TOP place and provide stable traffic.

Learn semantics (method one)
Google Keyword Planner

Enter any high-frequency search phrase relevant to your resource → “Get results”.

Yandex.WordStat

"Keyword options" → select the most suitable queries → "Level of competition" (find out whether this query is low-frequency or mid-frequency). The indicators depend on the topic.

In the search bar, enter the selected queries containing several words (preferably) → “Show options”.

Select low-frequency keywords that are relevant to future content.

Yandex.WordStat

In the search bar, type the thematic phrase you are interested in (for example, “how to clean a sofa at home”).

The service will show a number (let's say 1314), indicating the number of entries per month of a set of words - i.e., high frequency.

Now let's put the phrase in quotation marks, separate each word with an exclamation mark and see, for example, the number 546. It shows the number of entries per month of the exact phrase you specified. The statistics change monthly, but it is quite possible to focus on the obtained indicator.

Manual check

Check the number of web resources in the search results yourself for the list of queries that match your site.

Let's compare the high-frequency keyword "sofa cleaning" and the low-frequency keyword "how to clean a sofa at home" in Google. The first one has almost two million results in the search results. Here you can find ads for dry cleaners, miracle vacuum cleaners, useful tips, and cleaning products for upholstery made of different materials. Therefore, without investing in promotion, you can hardly seriously count on getting into the top ten results.