Define the roles and scope of the web project

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It is always good, in order to avoid misunderstandings, to legally define the functions of each of the parties.

Remember that this is serious work with specific objectives and, most likely, “verbal” agreements are not as objective and clear as the situation requires.

Defines payment methods and guarantees
Money is always a delicate subject. In fact, we have already talked about how difficult it is to sell the idea of ​​paying a fair price for a website in the articles where we talked about the price of a website design and the price of a freelance website designer .

We save ourselves a lot of headaches when both parties agree on the payment strategy. Again, it should not be a verbal agreement, but rather a written one, to avoid confusion .

Define a calendar and work process on the web
This is vital in every project. The estimated time is determined in the web development phase and process calendars , so that future actions can be anticipated and planned.

As a client, you expect everything to be ready on the agreed dates, but you don't want to rush the website creation process, as you should always prefer things done well over punctual deliveries with overly tight schedules.

Domain access delivery and other aspects
At this point, we are talking about more technical aspects and it is only given if everything else has worked. When vp it email list you are working according to a plan, where issues such as payments and other activities have been agreed upon, you must request access to the server where the website is hosted. The type of server and the technology you are working with will depend on it, but at this point you should know all the details in this regard.

On this topic, you may be interested in the article where we discuss the points to take into account when hiring a hosting server for your website .

In the case of a project from scratch, where you do not have the web domain, it never hurts, if you are the client, to seriously consider designing the website in WordPress, due to the multiple advantages that this technology offers and we explain along with other reasons why we prefer it and have specialized as a WordPress web design and development company .

Web content planning
Personally, I believe that, rather than focusing exclusively on the “pretty” design of the future website, we should focus on the content of the website, the copywriting . This is what is known as content marketing and the Inbound Marketing strategy .

Remember that ideas are sold with content! I won't deny that the appearance of the design is important to capture attention, but it is nothing if the value proposition (content) does not adapt to the needs that your potential consumer is looking for.

Indeed, the layout of the content is important, and that's where the design of the website comes into play. At this point, I would advise you to think about how you want your story to be told ; that always helps in the design and construction of your website. We will talk about future trends in web development later so that you get an idea of ​​how you should develop the content.

At this point you need to pay special attention to how you present your business's value proposition, above your competition. Remember that not everything can be text; you need to make the potential client understand your ideas as didactically as possible. We've already talked about it many times, but the content must be of great value!