Set the purpose and goal of the site renewal

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Also, since you can check the usability in advance, you will be less worried about customer satisfaction decreasing after the introduction. However, even though it is free, the trial requires the customer to spend a fair amount of time and effort on it. This creates a psychological burden, such as "Should I bother to take on the trial?" Therefore, it may be a good idea to provide a special incentive to remove this psychological burden and encourage customers to try it.


For example, "You can create and download a report spain telegram phone number list based on data from one month of use." If you can not only try it out, but also get a report showing the results after implementation, the value of the trial will increase and you will be able to consider it positively. [Path 4] Applying for a webinar The last step is to get people to sign up for the webinar. A webinar is an online seminar that is announced through your company's media, press releases, social media, etc.


And is conducted using online tools such as Zoom. Unlike regular seminars, there is no need to pay for a venue, so the hurdle to hosting a webinar is low, and it also places a low burden on customers. As with white papers, create a webinar that will pique the interest of your target customers, promote it on your website, and direct them to a participation form. It is also important to think about the entrance flow design for webinars, but here we will use social media to consider a consistent flow design from entrance to exit.