Designing a professional website

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In addition to taking care of the structure, it is essential to pay attention to the visual level of your website. To do this, we must choose clear typography, well-cared-for photos, a nice design, corporate colors (choose only two or three)…

Fonts
The key to a professional website is a typography that promotes readability . That's why we recommend that you use sans serif fonts . Serifs are the 'decorations' that some fonts have, such as Times New Roman, for example.



A sans serif font would be, for example, Calibri or Arial. If you want to find or use a occupant resident database specific font, go to Google Fonts and choose your own. On a different note, to promote readability, establish a hierarchy of sizes in your content and use contrasts to highlight parts of your text.

Colors
Colours are essential for all websites. If you want to have a professional website, you should choose suitable colours, preferably light (and not aggressive, like bright yellow) that represent your corporate and brand identity.



Use shades from the same range. Don't mix a dark red with a bright green. Choose 2 or 3 colors and apply and combine them until you achieve the result you want. You should keep in mind that there should always be one predominant color in each template.

Images and Videos
Accompanying your text content with images and videos will give your page the necessary dynamism and will attract more customers due to the aesthetics of your page.