Aggressive Judgment Of Social Networks

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Yes, This Is Already A Great Evolution In Marketing! However, Consumers Want More. Diversity And Inclusion Must Go Beyond What The Cameras Show. Behind The Scenes Of Companies — That Is, In Management, Staff, Product Development — There Must Be People Of Different Origins, Religions, Colors, Ethnicities, Genders, Sexual Orientations, Abilities And Other Differences. If Marketing Is Just Cosmetic, The Brand Loses Credibility.

Depending On The Severity Of The Situation, It May End Up In croatia email list The . On The Other Hand, Diverse And Inclusive Management, Which Is Reflected In Marketing, Wins Not Only Consumers, But Also Admirers And Defenders. This Is Even More Evident Between Generations Younger. In The Graph Below, From A Deloitte Survey, You Can See That People Aged Over A Year Pay More Attention To Advertising, Including When Making Purchasing Decisions.

Digital Marketing Trends Additionally, The Overwhelming Majority (%) Of Gen Z Consumers — Born Between And Approximately — Expect Brands To Take A Stance On Social Issues. The Role Of Marketing Is Essential To This, As Long As It Is Not Just Thinking In The Brand Image. Teams Need To Make An Effort In The Creation Process To See And Embrace Plurality. Think With Google Suggests, For Example, Giving Visibility To “invisible Searches”, Which Reveal What Some Minorities Want To Find On The Internet And Solve In Their Lives.