How to choose the SEO agency you need?

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What is an SEO agency?
An SEO agency is a company that specializes in getting its clients to appear in the top search results on Google through the searches they perform.

The goal of web positioning agencies is to increase the organic traffic that reaches your website, but it is important that this traffic is of quality, that it meets the user's search intention and, most importantly, that it is done through safe actions, because SEO can be done in many ways, but when it is done poorly and quickly, the consequences are usually disastrous for the business, and in most cases, solving problems caused by actions that have not been correct is usually much more expensive than normal, therefore, hotmail email database keep an eye on who does the SEO work for you, because nobody gives away free money.

Why do you need an SEO agency?
We will make sure that your potential clients know that you exist. Having an SEO strategy is vital for a company, personal brand, local business or even a non-profit organization to be in the position it should be in to answer the question or resolve the doubt of the user who is interested in obtaining information. In this way, you will increase your visibility , reputation and provide confidence to users.

In addition, SEO offers gradual and organic growth and is not invasive for the user, although it must be acknowledged that an SEO strategy together with a PPC strategy achieves objectives more quickly.

What is SEO and how does it work?
SEO is based on getting a website to appear on the first page of search results on any search engine, be it Google, Bing or Yahoo, among others such as Yandex .

Generate business!
Through an SEO strategy, market research ( keyword research ) would be generated from which we will obtain a web architecture . In addition, improvements are achieved that said search engines detect and place you in a better position than your competition, depending on whether your SEO strategy is better or not than theirs.

How to choose the best SEO agency?
The best SEO agency will not sell you smoke and mirrors. SEO is a progressive service that requires long-term attention. NEVER trust those who offer to be at the top of any search engine overnight , or who charge you very low prices, since their service will be something similar. The SEO service is priced based on the effort required for each project.

Make sure that the team that makes up the SEO agency is a team of true professionals who know how to maintain a fluid, two-way conversation with you. It's not about handing over your project to others, but rather about being able to understand what we do, why and for what purpose. We don't want you to be an SEO professional, but we do want you to understand what is being done, since the SEO strategy evolves step by step and it takes time to achieve the results obtained.

To know if an agency is good or not, we must take into account several factors:

Multidisciplinary team : attracting traffic is important, but so is ensuring that it converts. This is why SEO is not enough because we will need someone to analyze the project from a measurement and conversion point of view.
Avoid the SEO orchestra: an SEO is an SEO, a web analyst is a web analyst, and when you do everything, you are not an expert in anything. For this reason, our recommendation is that you hire an SEO Agency in which each member of the team is an expert in their function, that is, that the SEO is an expert in SEO, that the web analyst is an expert in analyzing the web, and this does not mean that you do not have transversal knowledge, not at all, but one is an expert in something and the rest is additional knowledge that will allow us to do our job better.
Don’t look for price, look for quality and results: we have all come across SEO offers for €49 or €200 on the Internet , but let’s think for a moment about the logic behind this and what results we will get. Working on SEO means setting up an optimised web architecture, an in-depth keyword study with analysis of the user’s search intent, carrying out an OnPage analysis of the website, which in many cases is more than 100 pages of actions that must be fixed and prioritised in search of the greatest return in the shortest time, preparing a content calendar, with the generation of each content and the corresponding SEO optimisation, or preparing a brand and service promotion campaign that generates authority for us on the internet… And these are just some of the actions that must be carried out in a web project, so based on all this, we should ask ourselves if with the investment they are asking us for, we can do all this in an optimal way and, most importantly, with quality.