The list of topics should not be limited

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Example of an event announcement in the media:


It is convenient to work with the media and search for platforms for mentions through the Pressfeed and Deadline Media services .

If the nature of the event allows, you can invite media representatives, independent journalists or famous personalities to the event. This will provide additional PR, increase the level of trust from the audience and possibly bring additional publications in popular publications.

Some platforms offer additional services for event promotion. In addition to posting PR text on the platform, you can order an announcement of the event on social networks and promotion on the platform's database.

For example, paid promotion of events on VC.ru includes publication in the section of the same name, placement in the widget on the main page and inside articles. Additionally, you can order an announcement in iran email list social networks and display of ads on the site.

We teach how to work with the media in the course “Content Marketing from A to Z” .

Organizer's website
When working on advertising campaigns and landing pages, do not forget about the capabilities of the site. You can periodically publish materials about the upcoming event in the blog or company news to the announcement and description of the program.

Publish interviews and video interviews with speakers, post stories of participants of previous similar events, tell more about the topics of the event. Ready publications can be shared on social networks, attracting an additional audience.

SEO
Be sure to optimize your website and landing page for popular user queries to attract organic traffic. Many people, after viewing an ad, go to search to find out more details about the event or the organizing company.