Factors for successful website optimization

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The site content is high-quality (i.e. useful, thematic, interesting) and relevant to user requests.
The site has a clear and logical structure, i.e. it has a site map with sections, the content is presented organically, from the main page you can get to all the key pages such as prices, cases, etc. All this is necessary so that the user can quickly find the necessary information.
The site should load quickly, because users and search robots do not like to wait.
The site must have high-quality and authoritative external link mass.
The site must have a presence on social networks, which is constantly updated with information to attract new and retain existing audiences.
The main differences between SEO in Russia and abroad
The main differences between SEO in Russia and abroad are rooted in malaysia customer email list the features of search engines and the promotion approach. In Russia, for example, Yandex and Google are the most popular. That is, Russians must comply with the requirements of two search engines at once.

Another example of the difference in the approach to working with social networks. This is especially common among representatives of niches related to small production (clothing, footwear or handmade): they do not have their own websites, but use social networks for sales. They adapt groups so that a person can immediately buy a product directly in the group/through an account. Abroad, brands and dealers more often have their own website.

Another point is that search is closely connected with social networks, for example, users abroad can select a product from a post with a picture or from a selection of images, and then follow the link to the site and buy the selected product. In Russia, pictures are mainly optimized only for Yandex Images and Google, while abroad, specialists use special platforms where you can create selections, for example, Pinterest.