For example, you can post a blog article every Thursday and a video piece twice a month. Once you have a plotted schedule, you can adjust it as necessary. Also, remember that you don’t have to fill in the details of each piece right away. For example, you know you need four blog posts for the following month, but you can decide later on topics to generate the most interest.
Monitor Trends Evergreen content is always ideal because you can publish and re austria phone number data -publish it in the future for maximum exposure and engagement. However, you should also be capitalizing on current events and trends to boost your content marketing from time to time. Also, remember that trending topics tend to fizzle out pretty fast, so you have to be quick to take advantage. For example, if there’s a viral challenge, you should push that to the top of your content creation schedule so you can post it within a couple of days (or hours in some cases).
best way to determine what is working and what isn’t. Content creation can take a lot of time and energy, so you want to ensure you get the best return. That said, analysis is usually a long-term strategy. All too often, brands try a variety of content pieces and then get frustrated when it seems like nothing is working. Instead, sticking to a schedule and maintaining consistency with content generation is a better way forward.