web directories to start your international backlink strategy

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1. International Backlink Strategy: 20 Directories to Get You Started
Getting started with a backlink strategy can be frustrating, because it's like a vicious cycle. Nobody links to your website because it's not ranked, and it's not ranked because nothing links to your website.

Luckily, in this post we present you 20 directories where you can get your first links right away. We're not going to lie to you, the backlinks you get from these websites won't be the magic bullet for your SEO . Remember, the best backlinks are those you get without cheating! But they are a good starting point to start building your authority on the Internet.

The best backlinks are those that are obtained without cheating!
INTERNATIONAL SEO

1.1. What are backlinks?
Backlinks are a fundamental part of your digital marketing strategy, related to your canada email list positioning. They are incoming links that point from other websites to yours, giving you notoriety and making you a reference.

For Google, your website is not relevant if other websites do not link to it. To do this, there must be links on other websites or blog articles that redirect to your website. However, do not forget one fundamental factor: some backlinks are better than others.

The best ones? Without a doubt, those that arise naturally and are true. Because yes... to start a backlink strategy you have to ask for them, offer to write on blogs in exchange for links or other public relations actions. This will only be the beginning of the whole strategy... and what we want to teach you in this blog!



1.2. Why are backlinks important?
For Google and other search engines, backlinks are very important because they mean one thing: “you are trustworthy.” If other pages link to you, they understand that you are a relevant website and that you have something important to say.

In other words, backlinks to your website are a sign that your content is worthwhile, because other websites and users consider it to be so.

What does this mean? Google will help you position yourself better. Keep in mind that the better your positioning, the easier it will be for your ideal clients to find you and contact you.


1.3. How to get backlinks like a pro?
Backlinks obtained through marketing strategies are not the best, as we have already mentioned. They are simply a starting point if you don't know where to begin. The correct way to get links to your website is by earning them or building them.

Some backlinks are more valuable than others. Dofollow backlinks from relevant and important pages in your sector or field of activity are the ones that will contribute the most to your SEO strategy. They are the ones that will work best to give you a boost in the search engines, but they are also the most difficult to obtain. To do this:

We must go to the most relevant pages in the sector and be clever enough to sneak in links to our website. Sometimes it is almost a public relations strategy!
Contact the website in question and offer to write relevant content for them in exchange for a link back to your website.
There are websites or tools that will help you identify which are the most relevant websites in your industry, but there is also another really easy way to find out. Search on Google! Do a search for the keywords you want to rank for and see which websites are currently ranking. Can you sneak your link into those pages? Give it a try!



1.4. Beware! Nobody likes cheating people and Google is no exception...
In this article we share with you a list of directories where you can put your first backlinks and I put “ your first ” in a conspicuous way, because it is important that you take it into account. It is better that you only do it to start!

These will not be high-quality backlinks, and overusing this technique can be detrimental. It is a good starting point, but we cannot forget that the backlinks that will really position our website are the links that we earn and that are really relevant. Building a correct backlink strategy takes a lot of work, but it is worth it. Don't just cheat, especially if you want to launch an international SEO project.



2. How to start developing your backlinking strategy


Start by knowing your competition and their links
A good way to start a backlinking strategy is to know what our competition has done. To do this, we can use tools such as Semrush or Ahrefs, which allow you to extract the links that point to your competition's website.

Many of your competitors' links can give you an idea of ​​what kind of pages would publish your information or are "accessible" for your sector. It is important that you organize all the information extracted in an Excel, containing the following information: company, url, domain score, date, type of link (dofollow or nofollow)...



Organization and analysis
Depending on the competition you've studied, you may have a long, huge list that needs to be cleaned up. First, remove duplicates. Keep in mind that a single domain can contain 20 different links. The list will eventually be reduced and you can focus on a specific strategy.

How do we continue to segment? For example, by focusing on domain authority (DA) . This metric speaks of the popularity that a website has and the trust it generates, both for users and for Google itself.



Appropriate selection
You can't go after all your competitors' backlinks. It's pointless, because your links won't be of full quality, you'll waste time, money and other resources... you're not interested. You'll also find some pages that will be unreachable for you. For example, those that are directly related to your competitor.

You have to make an appropriate selection.



Get good links, keep creating content
Once you have defined your objective and the list of web links where you want to get backlinks, it is time to get to work.

The easiest way? Create a company profile on specific platforms to be able to introduce your links. For example, Yellow Pages, Yelp or Empresite. You can also look for platforms directly related to your sector, where you will be able to offer better content and, therefore, your links will be of better quality. An example is Behance for designers, photographers...

You can also participate in forums of interest to your sector, by including links to your website. Remember that you can answer your clients' questions regarding your sector - this is the basis of your content strategy!



And what's more difficult? Connect with bloggers, present them with ideas to post on their blog in exchange for a link (guest posting). Remember that, even if you use a digital platform to contact them, you are dealing with people on the other side of the screen. Therefore, you cannot be extremely direct. This is a PR job.