5 examples of successful referral marketing

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Are you looking for ways to optimize your sales funnel and boost your bottom line? Running a referral program can be an effective way to do just that. However, you may not know where to start.

You might want to learn from some all b2c data included have of the most well-known referral marketing success stories. This will give you a better idea of ​​where to start. You can learn valuable lessons from companies that have managed to create successful referral channels.

In this article, we'll cover the basics of referral marketing. Next, we'll share the strategies of five companies that are able to do it. Let's get started.

What is referral marketing? (and why it matters)
Referral marketing is simple, yet powerful. In this marketing model, companies target their advertising to existing customers and encourage them to refer their friends, family, and anyone else in their network.

Typically, either the referrer or the referrer receives some kind of benefit upon purchase or registration. In some cases, both are rewarded.

This can be a very effective tactic, as skeptical modern consumers trust word-of-mouth recommendations more. Plus, people are more willing to spread the word if they get some benefit from it too.

This style of marketing is ideal for any email marketing campaign as it leverages your pre-existing audience. If you are looking for an easy-to-use tool to help you get started with your referral business, we recommend Easy Affiliate .