What is a sales pipeline?

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Are you ready to find out what a sales pipeline is and how to implement it in your business? Keep reading!

A sales pipeline is a visual conceptualization that establishes the order of your bahamas phone number resource sales process.

As its name suggests, the pipeline is the path that each lead will take to become a customer of your business.

If you are familiar with the Inbound methodology sales funnel and Content Marketing , you probably already understand what we are referring to.

Generally, everything that makes up a sales pipeline is represented and controlled visually through a CRM or Customer Relationship Management, since it is a process that must be automated and controlled digitally by the various phases that comprise it.

However, a sales pipeline is not the same for every business; in fact, a pipeline can vary from product line to product or even from item to item within the same organization.