What is the difference between SEO for Bing and for Google?

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Bing and Google share many of the same ranking signals, but there are also key differences. Check out these few ways SEO for Bing is different.
Many website owners tend to forget that there are other search engines besides Google and Seznam that can bring you paying customers . One of them is Bing. If you're not using it yet, you may be missing out on a lot of visitors and potential customers.

Although Bing doesn't have the same reach in our geographic area as Google and Seznam , it can still be a great place to get visibility on the Internet. Many website owners have noticed that traffic japan phone number data from Bing converts better than traffic from Google, which may be related to the fact that the average demographic of Bing search users is more mature and likely has more money to spend. Bing also works with dozens of other search engines, including Yahoo!, AOL, DuckDuckGo, Ecosia, MSN, and Lycos.

In short, if you're not searching on Google, you're probably using a search that's partially powered by Bing.

Voice search (both Alexa and Cortana use Bing) is also at play , as is the fact that Bing is integrated into most Microsoft products, including Microsoft Office and Xbox.

The good news is that if you’ve already invested in SEO for Google , you’re just a step away from seeing tangible results on other search engines as well. That’s because Bing and Google share many of the same ranking signals.

However, there are key differences between SEO for Google and Bing - and you can learn about them here.