Finally, strengthening remarketing

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Lookalike targeting allows you to advertise to new users who are highly interested in your products or services .



If your target audience has a problem, desire or wish that can be solved by your company's product, but is simply not aware of your product, you can follow up with remarketing delivery after users you have gathered through display delivery of similar users have visited your site.



Therefore, by using similar ads to target relatively promising users for their first visit, as well as for remarketing, you can increase your overall visitor volume .

The main reason we recommend lookalike targeting taiyuan cell phone number list is that it allows you to place ads in a relatively short period of time and target a demographic that is more likely to see results.

Disadvantages of Google Ads (GDN) Similar Users
Google Ads GDN Similar Users Selection Method Settings Mechanism
Next, let’s look at some of the disadvantages of similar user targeting.

Not available if target users are small
The disadvantage of this targeting method is that it may not be available depending on the number of users for which you are creating a similar audience list .



In the first place, similar audience targeting is created based on remarketing lists.



The original remarketing list contains more than 5,000 cookies and can be used to create a similar user list based on the characteristics and interests of all registered users .



Therefore, similar users are determined by judging whether they are similar to users who are already your customers. This means that if you do not have any existing customers or if there are very few of them, you cannot use similar user targeting.



Those who are looking to expand their business or have just started a business will need to aim to acquire customers through other targeting methods.