This means for your content management

[Shishirgano9]

Each time a new indication to search engines that your website is active
another way to bring organic traffic to your website
new content that establishes you as an expert on your topics
It is important that you focus on the basic goal of your corporate blog when collecting ideas: you guide your (desired) customers or personas through the customer journey with valuable content . And ultimately convince them with your service or product.

Learn more:

Customer Journey – Accompanying the customer skype database experience in a structured manner

Tips on how to systematically generate ideas and how to select the right ideas for publication
Since idea generation and decision-making is always a combination of self-creation, research and teamwork, these two sections will help:

4 steps to generate your own blog ideas
5 questions to help you choose the right blog content
4 steps to generate your own blog ideas
In the Duden dictionary, the term idea is described as a creative thought, concept, or good idea. But how do you manage to have ideas - good ideas? Being endlessly curious and giving your ideas time, combining them and documenting them - these are basic requirements for productive idea generation.
1111

Blog ideas are usually not new, but arise from other thoughts and experiences.

An idea is a new combination of old elements, nothing more and nothing less. (James Webb Young 1940, “a technique for producing ideas”)