How to find the most profitable keywords for a PPC campaign?

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We immediately identify a strong demand during the sales period which confirms the interest in this request.

Another example with the keyword "sale fishing rod":


Here too, Internet users are active on this keyword.

Semrush Keyword Magic Tool
Another effective tool for keyword research: Semrush.

With the Keyword Magic Tool , you can retrieve many sales-related keywords in your theme.

The interest will be to select those adapted to switzerland telegram number database your sector of activity as well as those which are “accessible”.


Using this tool, I can easily identify long tail queries related to sales and cat products.

Another example with the theme of fishing:


It should also be noted that the search volume for these different queries increases tenfold as the sales period approaches.

Analysis of competitors in my theme
Still with the Semrush tool, if you identify competitors with sales pages on their site, analyze them.

We note, for example, that the Cdiscount site has a well-established SEO strategy for sales.