What is the purpose of smarketing?

[shishir.seoexpert1]

A necessary, new word
Let us first clarify the origin of this creative term. Smarketing is a typical portmanteau word . Such creations merge two morphologically overlapping words to form a new term. One of the most familiar is certainly the new German term infotainment . But the terms data and card index were also used to form the term file that we are all familiar with ; created, incidentally, by the German Institute for Standardization (DIN).

Smarketing stands for the connection between sales and marketing gambling data pakistan and was created directly by the creators of digital sales. However, it describes more than just the necessary convergence of these two business sectors.

Smarketing primarily stands for the coordination process between marketing and sales, which is supported by regular and direct communication between both departments. At the same time, this process is essential for the joint external image and for the strategic development of new customers. The service departments are also playing an increasing and complementary role, which can conveniently be subsumed into this complex word.

Good question. Here is the comprehensive answer:

It's about transforming the old competition between classic marketing and sales into a smart cooperation.
It is about achieving common, measurable goals within the company or organization, coordinating processes and assigning mutual responsibilities that are essential for successful collaboration.