Study instead of not licensing

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Anyone who is assigned to manage the social media channels of a company or organization quickly realizes that this activity is fundamentally different from filling their private channels. In private, many things are allowed and accepted that are forbidden, frowned upon or ostracized in the commercial environment. Mistakes can quickly occur, particularly when selecting images, which can escalate into shitstorms or lead to the postings not being noticed at all. Or, in the worst case, to severe warnings.

It is now well known that you cannot simply germany rcs data repost the advertising or PR agency's material on social media - the audience reacts allergically to advertising material in their streams. The private nature and messages far removed from supposedly professional communication make companies approachable (with the exception of LinkedIn, where "corporate hypocrisy" is a must)

The most common mistakes when dealing with images on social media:

personal rights

In general, and especially on social media, the consent of those depicted (including employees) must be obtained for publication. Some companies regulate this in their employment contracts. But be careful: consent can be withdrawn at any time. Those who have been fired are happy to make use of this right.