Why should your business appear on Google Maps?

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Do you know the importance of appearing on Google Maps for a company?
According to Google, 30% of mobile searches are location-related. This means that if you have a business or company, whether it is a service or product company, it is important to appear on Google Maps to have a valuable competitive advantage.

Here we tell you why you should take this action in your ecuador number dataset and how to access this application in 3 simple steps.

Table of contents
1. What is Google Maps?
2. What is Google My Business?

3. How to register on Google Maps?

3.1. First Step

3.2. Second Step

3.3. Third Step

4. Schedule GMB with Socialgest



Let's imagine that you own a hair salon and there is a potential client looking for one near their home. By having your business registered on Google Maps, you will have the opportunity to be part of the recommendations that Google gives to this client. Since, when searching on Google or Google Maps for the term "hair salon" (from their cell phone or desktop), the search engine, by default, will send them a list of establishments close to their location.

As you can see, Google Maps will allow you to get customers in your geographic area without any effort, which is considered “more sales.”

Below, we will tell you a little more about this platform, the advantages it will bring to your business and how you can implement it.



1. What is Google Maps?
Google Street View is one of the applications in the Google ecosystem. Basically, it is a web-based map server that offers scrollable map images and satellite photographs from around the world. Some of its functions are:
Showing the route of different locations or images of each street with Google Street View.
Providing information on the state of car traffic in real time.
Indicating routes on foot, by car, by bicycle and/or by public transport according to the user's location and destination. It includes a time and distance calculator.
Offering a GPS service.
Appearing in Google Maps search results will allow you to increase the visibility of your company, whether it is services or products. In addition, through its geolocation tool, Google will ensure that interested people reach your business.
It is a completely free function, aimed at those companies, businesses or brands that have a physical establishment or offer a service for a certain location. Marketing strategies to position a local business on Google are the subject of study of Local SEO.