Can a company exist without a website?
Posted: Thu Jan 23, 2025 6:14 am
You can always explain the lack of a website for a company, but regardless of the reasons, the reputation of this business in the eyes of customers will not be the most positive. Users have already gotten used to and are happy to make purchases on marketplaces and social networks, without finding out who the seller is and what he is. The attitude towards them is unambiguous: a business on the knee.
This positioning – “neither good nor bad” – has a right to exist, and if it suits you, then it is not worth investing in a corporate website. Use other channels, conduct business through social networks, promote yourself through bloggers.
But if the reputation of a zalo database small firm does not suit you, and you have really been in business for a long time and seriously, are increasing production capacity, have a full staff of employees, then it is time to think about development and turn to professional website developers.
Professional website developers
The website still remains the only digital tool that can fully and effectively present your business to the user. No modern social network can afford something like this. Remember this when another young and progressive marketer starts to claim that such a resource has long been of no use to anyone, and all resources should be invested, for example, in TikTok.
But let's be objective: there are cases when you can do without spending money on a website. When is it not needed and you can get by with just your own community on social networks?
When you are not ready to invest the budget and spend time. A website is not a magic pill that will rid the company of all problems. It needs to be constantly worked on: content needs to be updated, statistics analyzed, SEO and promotion needs to be done. Without these actions, the website will not be an effective tool.
Recommended articles on this topic:
Absolutely Free Internet Advertising: 19 Options
Cross-marketing: 5 examples and 8 mistakes
How to get contacts from a client: the most effective methods
Types of websites for business
There are several types of websites, and the choice of one of them depends on the company's line of business and its size. The cost of the resource is calculated based on two parameters - the depth of development and functionality. The first is the number of pages with independent design that need to be designed. There is no officially accepted single typology of websites, but an approximate list of different types is given below:
Landing
This is a one-page site, or landing page, that performs one specific task. For example, collecting user contacts, or selling a specific product, communicating a marketing campaign, or presenting a new service. Landing pages are now used by both large companies and small businesses. For the latter, a one-page site can function as a business card site if the company has a single service or a small assortment, information about which will fit within such a framewor
This positioning – “neither good nor bad” – has a right to exist, and if it suits you, then it is not worth investing in a corporate website. Use other channels, conduct business through social networks, promote yourself through bloggers.
But if the reputation of a zalo database small firm does not suit you, and you have really been in business for a long time and seriously, are increasing production capacity, have a full staff of employees, then it is time to think about development and turn to professional website developers.
Professional website developers
The website still remains the only digital tool that can fully and effectively present your business to the user. No modern social network can afford something like this. Remember this when another young and progressive marketer starts to claim that such a resource has long been of no use to anyone, and all resources should be invested, for example, in TikTok.
But let's be objective: there are cases when you can do without spending money on a website. When is it not needed and you can get by with just your own community on social networks?
When you are not ready to invest the budget and spend time. A website is not a magic pill that will rid the company of all problems. It needs to be constantly worked on: content needs to be updated, statistics analyzed, SEO and promotion needs to be done. Without these actions, the website will not be an effective tool.
Recommended articles on this topic:
Absolutely Free Internet Advertising: 19 Options
Cross-marketing: 5 examples and 8 mistakes
How to get contacts from a client: the most effective methods
Types of websites for business
There are several types of websites, and the choice of one of them depends on the company's line of business and its size. The cost of the resource is calculated based on two parameters - the depth of development and functionality. The first is the number of pages with independent design that need to be designed. There is no officially accepted single typology of websites, but an approximate list of different types is given below:
Landing
This is a one-page site, or landing page, that performs one specific task. For example, collecting user contacts, or selling a specific product, communicating a marketing campaign, or presenting a new service. Landing pages are now used by both large companies and small businesses. For the latter, a one-page site can function as a business card site if the company has a single service or a small assortment, information about which will fit within such a framewor