First steps to promote a Telegram channel
Posted: Mon Jan 20, 2025 6:20 am
Now let's take a closer look at how you can promote a Telegram channel. A quality community should not just attract visitors. It is important to achieve audience growth so that subscribers stay on the channel and visit it regularly. To do this, you need to take certain steps in advance.
Find and present your feature
Before you start promoting, you should clearly define what the channel's specialty is, how it stands out from other similar topics. If you can confidently answer this question, it will be easier for your audience to understand it.
Distinctive features of the channel may be:
Your expertise – for example, the overseas chinese in usa data channel about how to develop and promote products “Babaeva, to the board!” is run by the former development director of the publishing house “MYTH”.
Business through the eyes of the owner - the author of the channel "Monologues of a Bookseller" sells books;
Publication style : on the channel “Mom on Telegram” the author publishes advice to her children;
Important information on a specific topic - the channel "What the Editor Should Read" publishes articles for these specialists and writers;
Thematic humor – the channel “Excuses for the customer” in its posts amusingly describes the relationship of an advertising agency with clients.
Read also!
"B2B Marketing: Key Features, Promotion Channels"
Read more
Publish engaging posts and create a content plan
When users see a new channel, they most often study the recent publications and subscribe, captivated by reading. If new interesting material appears in the near future, they remain in the community.
Accordingly, at the initial stage of promotion, you should place several catchy posts and develop a plan for further publications. This will allow you to attract the atten
Find and present your feature
Before you start promoting, you should clearly define what the channel's specialty is, how it stands out from other similar topics. If you can confidently answer this question, it will be easier for your audience to understand it.
Distinctive features of the channel may be:
Your expertise – for example, the overseas chinese in usa data channel about how to develop and promote products “Babaeva, to the board!” is run by the former development director of the publishing house “MYTH”.
Business through the eyes of the owner - the author of the channel "Monologues of a Bookseller" sells books;
Publication style : on the channel “Mom on Telegram” the author publishes advice to her children;
Important information on a specific topic - the channel "What the Editor Should Read" publishes articles for these specialists and writers;
Thematic humor – the channel “Excuses for the customer” in its posts amusingly describes the relationship of an advertising agency with clients.
Read also!
"B2B Marketing: Key Features, Promotion Channels"
Read more
Publish engaging posts and create a content plan
When users see a new channel, they most often study the recent publications and subscribe, captivated by reading. If new interesting material appears in the near future, they remain in the community.
Accordingly, at the initial stage of promotion, you should place several catchy posts and develop a plan for further publications. This will allow you to attract the atten