There are a number of technical points that must be observed for an advertisement in Yandex.Direct. These are:
Headline #1, up to 35 characters long.
Heading #2 up to 30 characters. Added optionally.
The field where the main text is entered is mandatory. Yandex allocates 81 characters and 15 punctuation marks for these purposes. Links should be no longer than 20 characters.
Advertisements in Google Ads benefits of reaching overseas chinese consumers in europe can include up to three titles, two main text fields for description and URL. The number of characters for the title is 30, the description field is 90, and links are no more than 15 characters. On this server, it is possible to view the finished appearance of the publication on the site before it is published.
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How to write an advertisement text
How to create an effective advertisement that will ultimately interest buyers and bring you profit? To do this, you need to create a complete picture of the text, make it easy to perceive. Here are some tips that will help you:
Literacy. Your ad should not only be technically well thought out, but also free of errors, as they often irritate people, and the perception of the text is lost. Reread your text more than once, let someone else evaluate it. You can also use online programs that will check your spelling.
Concentration . The text should fully explain the title and be understandable to the buyer. It's great if you can highlight points that consumers will pay attention to. And using slogans and calling for action will work in your favor.
How to write an advertisement text
Price . Any advertisement has a commercial component, which implies a reverent attitude towards it. Analyze what competitors offer, observe their products and set the price wisely. Remember that it should not be very low - this is quite suspicious, as questions may arise about the quality of the product, but you should not raise the price either.
Uniqueness . Every day we see a lot of monotonous advertisements on Avito, in stores, on the Internet. They get boring, and we simply stop noticing them. Do something noticeable so that your advertisement is imprinted in the memory of buyers, and they want to buy your products.
These simple rules will help you create an advertisement that will increase sales and bring profit, and the costs will pay off.