Use Keywords to Improve Email Conversion Rates

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Create a customer journey mapBased on the persona, we create a customer journey map that visualizes the process a customer goes through from becoming aware of a product or service to purchasing it. Set up touchpointsUse your customer journey map to define touchpoints for each stage of your business. It's important to take into account both online and offline touchpoints. Implement measures and measure their effectivenessWe implement measures based on the touch points you set, measure their effectiveness, and analyze the data to optimize the touch points.Taking these steps will strengthen your contact points with customers and increase customer satisfaction.

Feedback obtained through the survey can also argentina phone number list be used to improve touchpoints.The following materials introduce examples of how listening activities have helped improve customer inquiries and CVR. Please use them as a reference.Analyzing survey results and how to improve touchpointsBelow are steps on how to analyze the survey results and improve your touchpoints.How the survey results were analyzedSimple Tabulation Calculate the number and percentage of responses to each question to get an overall picture of the survey data.Cross TabulationMultiple items are combined to perform detailed analysis, allowing you to understand response trends for specific attributes (such as age or gender).

Free description tabulation The free-form responses will be classified into categories and themes and analyzed using techniques such as text mining.Advanced Analysis Methods Select the analysis method that best suits your purpose, such as decision tree analysis, principal component analysis, association analysis, cluster analysis, or time series analysis.How to improve touchpointsIdentifying touchpoints Identify all possible touchpoints on a customer journey map.Touchpoint Classification Categorize touchpoints into customer journey map phases, channels, internal departments, etc.Touchpoint Assessment Set KPIs for each touchpoint to evaluate their effectiveness.Implement improvements We will improve content, channels, operational structures, budget allocation, etc.