Media credibility at an all-time low
Posted: Mon Feb 17, 2025 5:12 am
Last year , interest in current affairs reached its lowest level since 1987. It has risen again this year, although it remains below the performance of the 1990s and 2000s. 67% of respondents follow the news with (great) interest (+5 points).
However, this figure hides some disparities. First between generations. Young people don't care. Less than half of 18-24 year olds say they are interested in current events (49%) compared to 74% for those over 65. Furthermore, only 51% of the least qualified are interested.
It is worth noting that the Edelman Trust in Institutions malta mobile number database Barometer makes the same observation . while global citizens are eager for change, they are more interested in and engaged with current events. globally, 40% of those surveyed by Edelman not only consume news once a week or more, but they also systematically amplify it by sharing it.
Radio, press, television, Internet . if the ranking of media perceived as the most reliable has not changed for 30 years, their credibility rate has reached sad records this year, despite the small increase last year.
Radio remains the most credible media (50%; -6 points) followed by the written press (44%; -8 points) and television , the media considered the least credible since 2004 (38%; -10 points).
However, this figure hides some disparities. First between generations. Young people don't care. Less than half of 18-24 year olds say they are interested in current events (49%) compared to 74% for those over 65. Furthermore, only 51% of the least qualified are interested.
It is worth noting that the Edelman Trust in Institutions malta mobile number database Barometer makes the same observation . while global citizens are eager for change, they are more interested in and engaged with current events. globally, 40% of those surveyed by Edelman not only consume news once a week or more, but they also systematically amplify it by sharing it.
Radio, press, television, Internet . if the ranking of media perceived as the most reliable has not changed for 30 years, their credibility rate has reached sad records this year, despite the small increase last year.
Radio remains the most credible media (50%; -6 points) followed by the written press (44%; -8 points) and television , the media considered the least credible since 2004 (38%; -10 points).