What additional aspects are worth including in your customer journey map?

[nusaiba129]

When preparing a Customer Journey Map, you can enrich it with additional elements that will facilitate the analysis and implementation of changes. Here are some suggestions:

Performance metrics – Include KPIs such as time on page, conversion rate, and customer satisfaction (NPS) in your map.
Communication Channels – Determine which channels are used at each stage of the journey.
Customer needs – Write down the specific expectations and needs of your target group at each stage of the process.
Example: For the “consideration” stage, the customer’s need may be access to reliable product reviews that will help them make a decision.

The Most Common Mistakes When Creating a Customer Journey Map
Customer journey mapping is a complex process, and some india telegram data mistakes can significantly reduce its effectiveness. Here are some pitfalls to avoid: