Also read: Sales Funnel vs. Flywheel: How the Inbound Sales Method Works
Posted: Thu Jan 30, 2025 10:08 am
If you work on providing your new customer with the best service, it is quite possible that they will then become a promoter of your product or service. This will generate new prospects that you can then guide through your lead nurturing process.
This idea of further caring for customers in gambling data russia order to bind them to the company through service turns the funnel into the idea of the flywheel: the energy that was invested in customer acquisition is used as momentum for further business initiation.
Strategic Lead Nurturing: Always keeping an eye on the customers
Strategic lead nurturing involves closely monitoring customer interactions, whereby robust customer relationship management (CRM) should always serve as the basis for inbound success. This is because all customer-related processes are consolidated and documented in a CRM system.
Since customer history is accessible company-wide with a CRM system, this approach not only tracks the progress of lead nurturing, but also enables automation and optimizes the handover of qualified leads between departments throughout the entire customer journey.
This idea of further caring for customers in gambling data russia order to bind them to the company through service turns the funnel into the idea of the flywheel: the energy that was invested in customer acquisition is used as momentum for further business initiation.
Strategic Lead Nurturing: Always keeping an eye on the customers
Strategic lead nurturing involves closely monitoring customer interactions, whereby robust customer relationship management (CRM) should always serve as the basis for inbound success. This is because all customer-related processes are consolidated and documented in a CRM system.
Since customer history is accessible company-wide with a CRM system, this approach not only tracks the progress of lead nurturing, but also enables automation and optimizes the handover of qualified leads between departments throughout the entire customer journey.