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Before founding tectumedia,

Posted: Tue Jan 28, 2025 7:19 am
by rumana777
Berlin, focuses on consulting and implementing online marketing measures. Danuta Florczyk specializes in display marketing and is considered an expert in the individual compilation of adtech systems for her customers.

Over 10 years of technical know-how and senior management positions in international corporations make her a sought-after speaker and discussion participant.



To start with, we would like to get to know you a little better. You founded your own company over six years ago.

How did that come about and what excites you about rcs data russia the online marketing industry? Exactly, I am one of three founders and managing director of tectumedia.

The agency, based in Berlin, focuses on consulting and implementing digital marketing strategies. My specific interest lies in performance and brand marketing/digitization as well as tool usage on the Internet and I and my team develop digital strategies for companies from all industries.

I worked in leading positions in numerous renowned companies. After five years at Yahoo!, I built up the international display business for Zalando, among other things, and was then Director of Display Marketing and Cooperations at Project-A-Ventures.

What I love about the online marketing industry is its dynamism; it thrives on innovations and ideas. There is always something going on and it always remains exciting.

Do you have any tips for our readers who might want to start their own agency or company? Starting your own company is always an exciting step.