Complementing this automation, artificial intelligence in email marketing further accelerates the process, allowing you to generate personalized campaigns quickly and efficiently, thus optimizing your communication strategy with customers. Automation coupled with ai could help thousands of people while you focus on other parts of the business! Types of email marketing broadly speaking, you can divide email marketing into main categories, each with different types of email marketing: campaigns: these are emails that you manually send to your list.
Examples of campaigns include weekly or chinese overseas australia number data bi-weekly newsletters and targeted promotional emails that support a specific business goal. Automations: these help with specific parts of your workflow and are triggered by specific customer actions. Once set up, automations continue to run until you turn them off. Examples include welcome and post-purchase emails. Here's a deeper dive into the types of email marketing you can send. The first examples are campaigns, while the last are automations.
Mailing campaigns or newsletters mailing campaigns or newsletters are emails that you send to your email marketing list on a regular basis, usually daily, biweekly or monthly. What you include in your newsletter will depend on your business. Here are some ideas: e-commerce store: to send information about product launches, offers and customer reviews software company: to share useful tips and guides on using the tool service business: to share industry information and news creators: to share the latest content and ideas media: to send links to specific newsletter articles or columns authors: to promote upcoming books, share q&a sessions, or to talk about projects you're working on take note of how businesses similar to yours use email marketing, among other types of marketing , and use that as inspiration.