Construction companies face many challenges: high competition, fragile growth, increasingly informed consumers, an increasingly long sales cycle ...
Hence the need to strengthen the effectiveness of your marketing efforts to ensure the sustainability of your business. Inbound marketing is essential to this goal .
This article discusses the main challenges facing the construction industry and shows you how inbound marketing can help your business solve them.
Challenge 1
You have a lot of "dormant leads ." They shandong mobile number database your online catalog, but only 10% converted into customers. What will you do with the remaining 90%?
How Inbound Marketing can help you:
Inbound Marketing allows you to bring your potential customers to purchasing maturity through an automated email sequence . This process is called "lead nurturing" .
Challenge 2
Growing inefficiency of old communication channels (TV, print media, radio, trade fairs, open days, flyers, magazines, all boxes, promotions, etc.) and shift from offline budgets to online budgets.
Construction Companies: 6 Reasons to Adopt Inbound Marketing
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