This raises the next question from the bundle of energy Dan Tyre.

[Shishirgano9]

But you can only apply confidently what you understand. It's about expertise and that is the core of every inbound strategy. Implicitly, this sales boot camp made me think about my own inbound marketing. That's unexpected, but excellent as a learning effect.

And the sales mentor’s simple question leads to a complex discussion about positioning throughout the entire agency.

The result is well thought out, surprising, clear and job seekers database can be read in the credo of our homepage. The essence in HubSpot jargon is,

We are a “growth agency”.

Not a term that is easy to translate. But a title that is as apt as it is challenging, Letting others 'grow'.

Thanks Bootcamp! I feel one step closer to being a Jedi. What's next?

What are you doing?

And so, in this bootcamp, my inbound colleagues and I will next learn the answer to the question of what we do. What inbound sales is primarily about,

About finding real customers!
Customers who are a good fit because they need what we can offer them.
Customers who realize that now is the time to rethink.
Customers who suspect that only the right investment will secure their profit and growth.
In short, people who need help.