In addition, you can also watch videos of individual user visits.
Watching these recordings is a real horror for people who still believe that the recipients carefully analyze the content of their texts on the website or offers…
Hotjar is not a free tool, but you can use it to some limited extent.
Facebook Pixel
Do you run Facebook ad campaigns? Then you should definitely install Facebook Pixel on your website . Pixel analyzes user behavior and shares this information with Facebook. This allows you to increase the effectiveness of your ads.
How? First of all, you will create more custom audiences based on your website traffic data. You will reach people with your ad who saw specific content on your website or clicked a specific button.
Pixel will also show you people on Facebook who are similar to those who visited your page, e.g. they are in a similar age range or have the same interests.
Someone added a product to their cart in your store but didn't complete the japan rcs data transaction? Nothing is lost. Pixel will make remarketing easier for you - it will show them an ad from your store.
Want to learn more about the pixel? Read for example:
remarketing on Instagram
How to check if Facebook pixel is working?
How to Set Up Facebook Pixel Without Coding
How to measure website traffic – paid tools
Free traffic measurement tools give you a lot. But only within your own site. How about having insight into your competitors' traffic? Tempting? Then explore paid traffic analysis programs
Senuto
Senuto analyzes your site's visibility. The reports contain 2 important pieces of information:
How your domain ranks in search engines for specific keywords.
What was the traffic like on your site during a given period?
Senuto not only monitors the visibility of the site. With this tool, you can see exactly why the traffic on the site has increased or decreased, and also select phrases that will generate more traffic.
And you'll suspect the competition.
Senuto will examine what the keywords your site is ranking for have in common with those of your competitors. Which keywords do you have in common, and which ones are only visible to you.
Thanks to this, you can supplement the content on your website with the phrases you are missing and fight for a higher position in the search engine.
How to start remarketing on Facebook?
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