Why Use Infographics

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Infographics are visual representations of concise but important information. If the material is difficult to understand, infographics present it in a more accessible form. Below, in the course of the article, there will be several explanatory photos with examples.

Infographics_definition

A real-life situation will help you understand what infographics actually are. Let's say you want to tell your friends how to cook lasagna correctly. To do this, you need to take several photos of interior designers service email list the dish at certain stages of the culinary process and provide a list of the necessary products.

Another option is to order one large photo of lasagna, which will have arrows with the required ingredients. The picture, which does not require additional description and interpretation, will be an infographic.

This method of presenting information appeared at the end of the 20th century and is still popular. Designers of many serious companies create exactly such colorful schemes. Data designed in this way is better and faster perceived by the eye, which is extremely important for many areas of activity.

In addition, a bright visual series in itself attracts attention, which is why many websites, forums and other Internet resources have long since switched to this method of presenting information.

In fact, making infographics is not that difficult. But first, you need to get an idea of ​​the variety of its types. It can be:

Static . Its purpose is to demonstrate facts and figures, sometimes the relationship between certain events.

Infographics_statistics

Advertising . A good help for marketers. It clearly shows the advantages and disadvantages of the product, its other characteristics. It helps to sell goods and services without overloading the potential buyer with a lot of information.

In the form of instructions . Demonstrates the steps necessary to create something.

In the form of a presentation . Various types of diagrams are used both in elementary school and when presenting a new project to business partners. Data in the form of a presentation is quite easy to perceive, even if it is of considerable volume.

A business aid . It allows companies to visually demonstrate to stakeholders the key milestones on their path to market success.

In the form of video. This format has the strongest impact on a person. The reason for this is a bright picture, sound effects and music. High-quality video infographics should be a full-fledged short film that can convey the necessary information to viewers, which they will want to share on social networks.